Building Community Through Coffee.
One cup at a time.
From The Roastery —
Our Ambex roaster has served the northeast Michigan region for over 15 years. Since purchasing it in 2022, this little workhorse continues to produce up to 800 lbs of small-batch coffee per week for our customers throughout the year. Nicknamed Charlie (after the infamous “Charlie bit my finger” YouTube video), this machine may not have a lot of bells and whistles like more modern roasters, but she still kicks out beautiful and tasty batches of coffee!
Our story
You might not believe it, but once upon a time both owners Grace and Brandon would have turned their noses at any cup of coffee. In 2015, Grace started working as a barista on Mackinac Island and became hooked on coffee after her first sip of a mocha. From then on she worked almost exclusively in cafes and began exploring all that the coffee world has to offer. In 2020, due to staffing shortages and high production demands, Grace began working as an assistant roaster in Alpena, MI. Together, Grace and Brandon began diving down the rabbit hole that is coffee roasting and soon decided to release their own label called Boom Town Roasters.
Why Boom Town?
Their love for Alpena shows in everything they do, down to the name. Alpena, MI has a long history of industry, from fishing and logging to the modern cement factories. Alpena has had it's flux in business and population, but it was never deserted and has thus become known as "the boom town that forgot to bust."
We believe community and coffee are inseperably intertwined.
